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Tuesday, October 19, 2010

Propaganda [Edward Bernays]

Title: Propaganda
Author: Edward Bernays
Format: PDF (354kB), HTML
Pages: 159


Edward Louis Bernays (November 22, 1891 – March 9, 1995), was an American pioneer in the field of public relations and propaganda along with Ivy Lee, referred to in his obituary as "the father of public relations". Combining the ideas of Gustave Le Bon and Wilfred Trotter on crowd psychology with the psychoanalytical ideas of his uncle, Dr. Sigmund Freud (The father of Psychology), Bernays was one of the first to attempt to manipulate public opinion using the subconscious.
He felt this manipulation was necessary in society, which he regarded as irrational and dangerous as a result of the 'herd instinct' that Trotter had described. Adam Curtis's award-winning 2002 documentary for the BBC, The Century of the Self, pinpoints Bernays as the originator of modern public relations, and Bernays was named one of the 100 most influential Americans of the 20th century by Life magazine.


Propaganda is a 1928 book by Edward Bernays. It argued that the scientific manipulation of public opinion was necessary to overcome chaos and conflict in society:
 The conscious and intelligent manipulation of the organized habits and opinions of the masses is an important element in democratic society. Those who manipulate this unseen mechanism of society constitute an invisible government which is the true ruling power of our country. ...We are governed, our minds are molded, our tastes formed, our ideas suggested, largely by men we have never heard of. This is a logical result of the way in which our democratic society is organized. Vast numbers of human beings must cooperate in this manner if they are to live together as a smoothly functioning society. ...In almost every act of our daily lives, whether in the sphere of politics or business, in our social conduct or our ethical thinking, we are dominated by the relatively small number of persons...who understand the mental processes and social patterns of the masses. It is they who pull the wires which control the public mind.

Download the Book (Right Click > Save Target As) 354 kB

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Monday, October 18, 2010

Alice's Adventures in Wonderland (1865) [Charles Lutwidge Dodgson]

Format: PDF
Language: English
Alice's Adventures in Wonderland (1865) is a novel written by English author Charles Lutwidge Dodgson, better known under the pseudonym Lewis Carroll. It tells the story of a girl named Alice who falls down a rabbit-hole into a fantasy world populated by peculiar and anthropomorphic creatures.

The tale is filled with allusions to Dodgson's friends (and enemies), and to the lessons that British schoolchildren were expected to memorize. The tale plays with logic in ways that have given the story lasting popularity to adults as well as children. It is considered to be one of the most characteristic examples of the genre of literary nonsense, and its narrative course and structure has been enormously influential, mainly in the fantasy genre.

The book is commonly referred to by the abbreviated title Alice in Wonderland, an alternative title popularized by the numerous stage, film and television adaptations of the story produced over the years. Some printings of this title contain both Alice's Adventures in Wonderland and its sequel Through the Looking-Glass, and What Alice Found There.



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Sunday, October 17, 2010

The Lost Symbol [Dan Brown]

Category: Fiction (Novel)
Format: PDF
Language: English
 The Lost Symbol is a 2009 novel by American writer Dan Brown.It is a thriller set in Washington, D.C., after the events of The Da Vinci Code, and relies Freemasonary for both its recurring theme and its major characters.
Released on September 15, 2009, it is the third Brown novel to involve the character of Harvard University symbologist Robert Langdon, following 2000's Angels & Demons and 2003's The Da Vinci Code. It had a first printing of 6.5 million (5 million in North America, 1.5 million in the UK), the largest in Doubleday history. On its first day the book sold one million in hardcover and e-book versions in the U.S., the UK and Canada, making it the fastest selling adult novel in history. It was number one on the New York Times Best Seller list for hardcover fiction for the first six weeks of its release, and remained there until January 24 of the following year.



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Saturday, October 16, 2010

Abdullah [Hashim Nadeem]

Catogory: Fiction
Genre: Novel
Format: PDF
Language: Urdu


Hashim Nadeem Khan, from Baluchistan(Pakistan), famous for his playwrights. He also produced 27 Telefilms & 11 Drama Serial as 1st private producer, in which he was also writer and director. Basically associated with civil service but due to his unique style of narration; now widely recognised as a successful Novelist.
Abdullah is the third novel written by Hashim Nadeem Khan. Prior to Abdullah, his 2 novels “Khuda Aur Mohabbat” & “Bachpan Ka December” has got international acclaim and critic appreciations after publication. Hashim Nadeem’s Best Seller Abdullah is the story of a journey from ‘Virtual Love’ to ‘Real Love’. A story which unfolds the secrets of a different and parallel world. To be a part of this voyage, the Novel is here.. but don’t forget to add your comments.


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Career Satisfaction From Within [Chris Edgar]

This book takes a spiritual approach to creating lasting career satisfaction by helping readers cultivate an inner sense of wholeness. This feeling of completeness helps people transcend the anxieties that prevent them from finding focus and passion in their work.  The exercises in the book, which largely involve visualization, meditation and conscious breathing, help readers realize that they are complete and worthwhile beings, no matter what their career situations.

Click on the link below to download this free ebooks:-
Career Satisfaction From Within (PDF), here or here

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Autobiography of Charles Darwin [Charles Darwin]

This is the autobiography of Mr Charles Darwin (1809-1882). Charles Robert Darwin, the scientist, produced a prolific array of work during his lifetime.

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Wednesday, October 13, 2010

Magic for beginners [Joseph Then]

Learn magic through a few simple stunts,mental magic, spelling magic, money magic and more withen a few minutes.
 

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Duckworth Lewis Method [ICC]

Format: PDF, HTML
Language: English
 
 In the sport of cricket, the Duckworth–Lewis method (D/L method) is a mathematical way to calculate the target score for the team batting second in a one-day cricket or Twenty20 cricket  match interrupted by weather or other circumstance. The D/L method sets revised targets in rain-interrupted limited-overs cricket matches in accordance with the relative run scoring resources which are at the disposal of the two sides. It is generally accepted to be a fair and accurate method of setting a target score, but as it attempts to predict what would have happened had the game come to its natural conclusion, it generates some controversy. The D/L method was devised by two English statisticians, Frank Duckworth and Tony Lewis.
 
Duckworth and Lewis
Here is an online calculator for DL method:
Calculate the result of your rain affected matches and enjoy!

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Tuesday, October 12, 2010

Hamoodur Rahman Commission Report (1971)

The most important incident in the history of Pakistan was separation of East and West Pakistan.
The Hamoodur Rahman commission was constituted by Pakistan Government to investigate the Bangladesh atrocities during the Bangladesh Liberation War and the military and political causes of the country's defeat in the 1971 war. It was asked to investigate "the circumstances in which the Commander, Eastern command, surrendered and the members of the Armed Forces of Pakistan under his command laid down their arms and a cease-fire was ordered along the borders of West Pakistan and India and along the cease-fire line in the State of Jammu and Kashmir." The report was very critical of the role of Pakistan's military and politicians and its publication was disallowed at the time.
The findings of this report are now available to the world. Those interested in South Asia don't miss this one.


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Sunday, October 10, 2010

The biography of Abraham Lincoln [James Russell Lowell]

The biography of Abraham Lincoln by James Russell Lowell
Format: HTML, PDF, ePub, Mobipocket
Language: English



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ABC of Hypnosis [I Feel Good Magazine]

Understand Hypnosis – What’s True and What’s Not; How to Do It and Do It Right; How to Use It to Have Super Confidence, Break from Bad Habits, Lose Weight, and Excel in Life!

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Saturday, October 9, 2010

Labbaik [Mumtaz Mufti]

Labbaik by Mumtaz Mufti
Format: PDF
Language: Urdu

A travelogue and reportage of Mumtaz Mufti Sahab's Hajj - a true classic of Urdu Literature, 'Labbaik' is one of the best selling books in Pakistan.



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Policraticus [John of Salisbury]

Policraticus
by
John of Salisbury
1159

Various translations — Argued that citizens have the right to depose and kill tyrannical rulers.
Another writer and hence another political view. Nothing much to say. Checkout the work!

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Machiavelli and Empire [Mikael Hörnqvist]

Machiavelli and Empire  By Mikael Hörnqvist

Exploring both the political and intellectual contexts within which Machiavelli's political vision was formed, Mikael Hornqvist stresses the classical and rhetorical character of Machiavelli's thought. He analyzes his preoccupation with glory and liberality in relation to the revival of Roman ideas of triumphalism. The result is a revealing account of the formation of Machiavelli's characteristic preoccupations.



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Tennis Kinematics Transient Analysis: A Ball Spin & Racket Collision Description [Miltiadis A. Boboulos]

Tennis is an extraordinary game full of high dynamics and elegance; as well as strain and unexpected moments. Powerful and precise shots, the ball flying in the court at a high speed, and the lightness, briskness, and quick mind of top players are really an extraordinary performance and demonstration of the power, intellect, and endurance of man. In this FREE, ready-for-download eBook, the reader will find a study detailing the basic initial data and characteristics of tennis as a game, as well as of the equipment and devices that are used. The game's health and performance aspects are also examined on account of their sufficient technical improvement. In that respect, special attention is paid to the dynamics of the collision--when the ball meets the racket. Could we sufficiently determine precisely and explicitly all the data involved in the dynamics of the collision, ball resilience (coefficient of restoration), as well as the technical characteristics of composite materials for modern tennis rackets? Alternatives in the design and manufacturing technology of certain tennis rackets in serial production are reviewed, including Head, Wilson, Prince, Yonix, and Dunlop manufacturers for such an attainment. Download now!
 

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Friday, October 8, 2010

Indian philosophy (1923) [Radhakrishnan]

This is a book which the students of Philosophy cannot ignore.

Indian philosophy
Radhakrishnan (1888-1975)


Sarvepalli Radhakrishnan was born in Tirutani on September 5, 1888 into a poor brahmin family. His father Sarvepalli Veeraswami was employed on a meagre salary in the zamindari. His mother's name was Sitamma. It was difficult for Radhakrishnan's father to educate him with a meagre income and a large family to take care of. 

Radhakrishnan's books and articles, drew the attention of Ashutosh Mookerjee, Vice Chancellor of Calcutta University. He nominated Radhakrishnan to the prestigious George V Professor of Philosophy at the Calcutta University, 1921. In 1923, Dr. Radhakrishnan's "Indian Philosophy" was published. The book was in response to the request made by Prof. J. H. Muirhead, to write a book on Indian philosophy for the Library of Philosophy. Radhakrishnan accomplished this mammoth task by producing a systematic and readable account of Indian philosophy. The book was hailed as a "philosophical classic and a literary masterpiece."  

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Jewish Not Greek [D. Barry]

Why the soul is NOT naturally immortal (even though most Christians believe this). What the Jewish Apostles taught VS. What the Greek Philosophers taught. Summary: Why tradition about the fate of the lost,(as torment forever) is unbiblical and not hermeneutically correct. Why “Conditional Immortality” is true. An Evangelical and Biblical study on hell and why most get it wrong.

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